Caitlyn Jenner’s anti-Newsom ad previews big challenge for Dems

In the California governor’s race, candidate Caitlyn (née Bruce) Jenner has landed the primary blow, and it’s a telling one.

This week, the previous Kardashian paterfamilias’ marketing campaign released a three-minute ad that may as properly have been titled “Make California Great Again.” It’s a killer ad as a result of each Californian is aware of that beneath one-party Democratic rule, the Golden State isn’t so golden anymore.

Jenner’s ad juxtaposes the California of an earlier period, intercut with footage of Bruce on the Olympics, and sharply contrasts these evocations of solar, enjoyable and vitality with photographs from at present, that includes homeless encampments, discarded hypodermic needles and shuttered companies.

“We had what everyone else wanted,” Jenner remarks in voiceover. “The American Dream grew up here. But career politicians and their policies have destroyed that dream. It’s been locked away. Closed. Shuttered. Left in the dark. Burned.”

Against footage of Gov. Gavin Newsom’s lockdown-defying French Laundry dinner, Jenner prices that “this past year has redefined our career politicians as elitists.”

The business has gotten rave opinions from folks on the appropriate and garnered predictably hateful responses from the left. Those who cheered Jenner as a pioneer for trans rights a couple of years in the past now say she’s “horrible.”

It’s uncommon for a single ad to find out the result of an election. But this Jenner spot has one monumental energy: It’s true. 

Everyone who has been paying consideration is aware of that Newsom has blown it. Despite his draconian lockdowns, California has carried out worse than Florida, the place GOP Gov. Ron DeSantis has displayed a a lot lighter contact. And refugees from Newsom’s California are driving up real-estate costs throughout Texas and the Southeast, as they flee a calamity triggered not solely by horrible COVID coverage, but additionally by horrible financial coverage, pooh-poohing of city violence and mismanagement of forests and wildfires.

That Newsom faces a recall is itself a sign that Californians understand it. But this ad drives it dwelling. It will now set the phrases of the controversy. Democrats, after all, will attempt to change the phrases and fake {that a} vote in opposition to Newsom is a vote for racism, sexism, homophobia and transphobia, with that final being a bit tougher the place Jenner is anxious, however they’ll little question rise to the challenge. 

But it’s going to be an uphill battle, even with the status press doing its greatest to assist blue pols, because it at all times does. No matter the way you spin the discarded needles and human feces littering the road, they’re nonetheless there.

Jenner’s ad may also assist set the tone for the 2022 elections nationally. The Democrats’ nationwide program is principally simply Newsom’s agenda writ giant: continued lockdowns and masking guidelines; a nationwide model of a disastrous California legislation that sought to show gig staff into union workers; a large runup in debt; abdication in crime-fighting; intrusive environmental regulation; and customarily an strategy that treats the center class as disposable whereas catering to the poor and dysfunctional and the ultrarich (who’re additionally usually dysfunctional).

And on this, even the Californians who don’t return to vote for Jenner will play a job.  

In Florida in 2020, Democrats did a lot worse than anticipated, not least as a result of refugees from socialist international locations like Venezuela and Cuba voted Republican out of concern that Democrats would enact the sorts of insurance policies that they had fled from. Now, as refugees from California fan out throughout America, we may even see the identical impact.

The typical knowledge, which I’ve largely shared till now, was that folks transferring to crimson states from California and different blue states like New York and New Jersey would possibly take their voting habits with them and switch these crimson states blue. But I’m wondering about that now.

The classes of Gavin Newsom’s California and, for that matter, Gov. Andrew Cuomo’s New York are that these insurance policies don’t work, creating poverty, dysfunction and catastrophe whereas enriching politicians who suppose they’re above the legislation. Maybe the folks fleeing them can have discovered that lesson, which might be unhealthy information for Democrats, out and in of California.

Glenn Harlan Reynolds is a professor of legislation on the University of Tennessee and founding father of the ­ weblog.

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