It’s p-a-r-t-y time on the dazzling, not too long ago renovated London Jewelers flagship in Manhasset, LI. “We’re finally starting to celebrate again,” says Candy Udell, London’s president. “And to mark special occasions with beautiful things.”
Those new freedoms have led to a spike in demand. “It’s like coming out of hibernation,” she says. “We lost a year of our lives and now we’re looking forward to real-life festivities and reconnecting with the people we love at small events — birthday parties, baby namings, anniversaries. And brides can actually visualize the wedding of their dreams.”
Jewelry could play a tangible position in reconnecting with actual life. “It marks every occasion for every age,” Udell says. “It punctuates the happiness we are all finally beginning to feel. And it is heritage, when life has been so fragile.”
How to get this get together began? Vibrant gem stones are amongst Udell’s favourite picks proper now. “I’m really loving color for spring and summer,” she says, calling out the shop’s “rainbow jewelry” that features wedding ceremony bands, necklaces, earrings and bracelets gleaming with gems, comparable to sapphires and amethysts in a spectrum of shades, or a combination of stones in a kaleidoscope of hues.
Symbols of safety, gratitude and affection are standouts as effectively. “Evil eyes are a whole separate category, and with Mother’s Day right around the corner, pieces that spell out ‘love’ and ‘mom’ are popular,” Udell notes. Bracelet stacks — a medley of cuffs, bangles, beads and charms worn on one arm, every representing an important day — are attention-getters filled with persona.
There are additionally new twists on classics: diamond earrings, necklaces and tennis bracelets, now set in rose or yellow gold as an alternative of the normal white gold. The newest strategy, she says, is to “mix and delicately place” sudden diamond shapes collectively — ovals, emeralds, pears, marquise, and even coronary heart cuts.
As a glowing nod to good days forward, Udell says “bold gold” can be trending. “Chain-link necklaces and bracelets — some with an industrial feel — with or without diamonds, along with chunky gold rings are statement makers.” For these trying for subtler, however equally impactful jewelry, the London Collection gives items for the so-called “neck mess,” a staggered assortment of 4 or 5 chains worn collectively, some adorned with gem stones or charms like moons and stars.
Pearls, too, are making a comeback. “Pearls are somewhat conservative and traditional, so they’re a ‘forever’ gift,” says Udell. But now, she says, they’re being produced “in a much more contemporary way, some set and mounted in yellow gold,” and embrace extra Bohemian items like dramatic, dangling earrings.
While security protocols are nonetheless in place on the London flagship and all of its outposts (together with downtown Manhattan and different Long Island places), Udell is happy to begin internet hosting London’s uber-chic gatherings once more. The freshly turned-out flagship, impressed by the posh of a Parisian residence, is ideal for fund-raising occasions that assist the corporate give again to its group. “It’s so elegant, bright and airy, but has the feel of residential hominess,” Udell says of the brilliantly lit modern-meets-Art Deco emporium.
She hopes that the 95-year-old family-owned enterprise will quickly relaunch its signature soirées, together with intimate VIP meals and Champagne toasts — together with a cookie and cake service.
“It’s definitely a spring awakening,” she says. “The sun is shining. We’re all so much happier. Everyone wants to look good, and we’re all celebrating life.”
Gifts of affection
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“For a cool, fresh look in engagement rings, the trend is to set two differently shaped, interlocking diamonds in yellow gold. At first glance, the ring looks very traditional, but the mixed stones add a little edge.”
“These days, finger stacks are becoming a staple. A pile of several thin diamond bands takes a classic look and dresses it up a bit, and the settings are getting more creative.”
“There’s a resounding boom on celebrating life and joy and newness with anything personalized — monogrammed with a baby’s initials, or dated with a birthday. Particularly popular are diamond bangle bracelets with a baby name or a message of love.”
“Heart-shaped diamonds are very in right now — and for anniversaries, they’re a perfect symbol. Diamond heart pendants with a thin diamond halo are novel, sparkling additions to a jewelry collection.”
Making time for mother
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FOR THE CASUAL MOM
“Cartier’s Ballon Bleu 36 millimeter automatic is considered a new classic and continues to be one of our best sellers. It will pair perfectly with her jewelry pieces from Cartier’s other iconic collections: Love and Juste un Clou.”
FOR THE ELEGANT MOM
“The Patek Philippe Twenty-4 Automatic features a beautiful two-row diamond bezel in an updated 36 millimeter case size. Other highlights are an automatic movement with sapphire caseback and a sunburst olive-green dial.”
FOR THE MODERN MOM
“This Serpenti is a reimagining of the classic Bulgari design. The iconic ‘drop-shaped’ case resembles the head of a serpent, but now in a thinner, more elegant design to complement the bracelet’s signature serpent-scale links. Green is the It color in watches, and the malachite dial sets this model apart.”
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“My family has been in the jewelry business for close to 100 years, so we can’t help but be true romantics! We’re always adding new pieces with hearts and messages of love to our assortment.”
“These days, the more ear piercings, the better. It allows you to take advantage of as many cute combinations of studs, huggies and climbers as possible. We love it when both ears are styled slightly differently.”
CHAINS & CHARMS
“Create a ‘neck mess’ in either rose or yellow gold, or mix both metals. Layer different finishes, lengths and types of link to create your own unique look. Our London Collection Add-a-Charm bar allows you to personalize with stones and symbols that have special meaning to you.”